Sholem
History
These boots are from the Sholem
Shoe Store in Champaign, Illinois. The
first Sholem shoe store opened in Paris, Illinois in 1872. William Sholem,
the store's founder, wasn't anything like what you'd expect a shoe salesman
to be. William Sholem was an orphan who joined the circus when he was
only a teenager. He later drove a stagecoach for Wells Fargo, then worked
as a cowboy and later owned a Texas cattle ranch. He married a girl
from Paris and opened his first store in 1872 with an investment of
$2500.
The store was later run by William's sons Jerome and David, who closed
the Paris store and managed stores in Champaign and Urbana. Jerome Sholem's
sons, Myron and Stanford, became the third generation to manage the
stores. William Sholem's shoe store was a pretty impressive thing in
1872, and a lot has changed in the shoe business since the first Sholem
store was founded.
Shoe
History
When
William Sholem opened his store in 1872, factory made shoes were a pretty
new thing. Before the Civil War (1861-1865) many shoes were made by
cobblers who made each pair of shoes by hand for a specific person.
When the Civil War began, soldiers could get factory made boots, but
they fit very poorly and were intended to fit on either foot -- there
was no left shoe or right shoe! After the war, standard shoe sizes were
developed and it was possible to buy shoes from a store like William
Sholem is. Another big change in the shoe industry came just after World
War I (1914-1918). In the 1920s women's fashion changed almost overnight.
Women began to bob their hair, wear shorter skirts (above the ankles!)
and do daring things like drive cars. Now that skirts were shorter,
shoes began to change too. Women no longer wanted to buy tall, high
button or laced shoes, they wanted lower shoes with fewer laces. Suddenly
store owners were stuck with a lot of out of date merchandise and some
even went out of business! In Illinois, the Sholems changed with the
times and began stocking the new shoes in their stores. Jerome Sholem
was actually happy to see the change --- as a boy he had spent hours
lacing and unlacing those tall shoes and he was sick of it!
To
learn how the shoes came to the museum, click
here.
Image
from The Book of Trades by Jost Amman and Hans Sachs, originally
published in 1568, republished by Dover Publications in 1973.
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